arthur moon - NEW album 2019

BIO

Described as a cross between tUnE-yArDs and Anna Calvi, Arthur Moon is the moniker of composer/singer Lora-Faye Ashuvud, whose unconventional, polymathic approach to songwriting is at once familiar and disconcerting.

With a background in folk music, Arthur Moon takes references from her childhood — an intentionally out-of-tune banjo, or a familiar refrain — and explodes them through the filter of electronic pop to make something totally unique: vocoder translating Eastern European plainsong, electronic polyrhythm meeting playground taunt.

She writes lyrics using cut-up newspaper and magazine articles, and describes the process of composing as similarly collage-like. “On the best days it feels like playing Exquisite Corpse – except only with myself,” she laughs. A rare multi-instrumentalist and composer who doesn’t read music, her metier is what she calls “incorrect music” and “odd theory”— music that feels good and strange in equal measure. (She also hosts “Odd Theory,” a show with New York Public Radio’s New Sounds.)

Press

“An artist bent on upending your expectations of what a pop song should sound like.” - WNYC/Soundcheck

“Listening to Arthur Moon's discordant and strangely lovely pop is like viewing a Kandinsky painting: all abstract forms, nonsensical scenes, vivid colors, and broken rules.” - Paper

“If you're looking for an artist somewhere between tUnE-yArDs and Anna Calvi, a woman who goes by the name Arthur Moon might just be your best bet. Hers is a kind of experi-avant-pop that you can deep dive into.” - Noisey

“There’s no question the Brooklyn-native, whose minimal sound is both airy and trippy, has an alluring quality.” - Out