VICKYT

GHOST

 
 
 

Recent update

  • Ghost playlist contest launched

    • 65 entries total

  • Pitched “Another Word for Paradise” to Spotify

    • Pop

    • Indie

  • Pitched “Another Word for Paradise” to Apple Rep

  • Delivered “Another Word for Paradise” rollout plan

  • Delivered “Another Word for Paradise” static video

digital marketing

  • Another Word for Paradise’ delivered to Kobalt

  • Ad running driving to Touch on Instagram and Facebook

    • Finished - final details below

  • ‘Touch’ added to User Generated playlists:

  • Manic Panic post running

    • Manic Panic boosting post on their pages

    • Manic Panic post driving to track

    • Awaiting links

  • ‘Touch’ delivering to Discover Weekly and New Release Radar

  • ‘Touch’ pitch for indie pop editor at Spotify

  • ‘Touch’ pitch for Apple

    • Followed up post release

  • Brand partnerships follow up and continued pitching

    • Manic Panic asset creation - using ‘Touch’

    • Verb Hair ‘Ghost’ Promotion set up

      • Using ‘Ghost’ in Instagram videos

  • Collage delivered for release week

  • Collage delivered for ‘Touch’

  • In contact with ‘Touch’ lyric video director

  • #BEYOUROWN interview secured

    • Awaiting run date

  • Tidal Rising playlsting pitched for ‘Touch’

  • ‘Touch’ digital pitch delivered to Stem with drivers

  • Submitted ‘Touch’ to:

    • Spotify New Music Friday

    • Spotify Indie Editor

    • Spotify Fresh Finds editor

      • Followed up with personal note

    • Spotify Pop Editor

    • Apple Indie coordinator

  • Cover art created for ‘Touch’

  • Discount Universe

    • Able to give 15% discount

  • Insectashoes pitched

    • Passed

  • House of Holland

    • Passed

  • House Dress pitched

    • Followed up

  • Cover FX pitched

    • Followed up

  • MIlk Makeup pitched

    • Followed up

  • House of Holland pitched

    • Passed due to no samples available in US

  • Asos pitched

    • Willing to give clothes around live dates

  • Glossier secured

      • Product given

  • Matt + Nat

    • Passed at this time but will revisit

  • Updated roll out delivered

    • Includes delivery dates for assets

  • One Sheet created for Brand pitching

  • Pitched Artist Reps at Spotify for ‘Ghost’ release date

    • Pitched Indie and Pop playlist editors for ‘Ghost’ Release

    • Followed up with final playlisting push

  • Pitched Tidal Rising

    • Followed up

  • Delivered tiled art for “Ghost” Instagram roll our

  • Delivered “Ghost” album art

    • As well as alternates for social media posting

  • Delivered amended roll out plan

  • Delivered marketing drivers to Streaming Promotions

  • Updated and re-skinned website

  • Delivered banners for YouTube

  • Spotify ‘Turn It Low’ tracks up on Spotify

  • Facebook Live from Cobra Starship

  • Changed name to VickyT on all socials

    • Not Spotify, as ‘Turn it Low’ has already been delivered as Vicky-T

 

Advertising

Touch Track Driving:

  • 44,408 reach

  • 2,140 clicks

  • $0.16/click

  • 2.55% CTR

 

Ghost Track Driving:

  • 38,915 reach

  • 1,350 clicks

  • $0.22/click

  • 2.62% CTR

 

social media

Facebook likes

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Facebook Trends

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Facebook best posts

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instagram best posts

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twitter best posts

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