Recent update

• Ghost playlist winner selected and emailed

• ‘Another Word for Paradise’ ads running

  • Details below

• Third party playlisting from Fame House began

• Third party playlisting from Edge began

digital marketing

• Pitched “Another Word for Paradise” to Spotify

  • Pop

  • Indie

• Pitched “Another Word for Paradise” to Apple Rep

• Delivered “Another Word for Paradise” rollout plan

• Delivered “Another Word for Paradise” static video

• Ghost playlist contest launched

  • 65 entries total

• ‘Another Word for Paradise’ delivered to Kobalt

• Ad running driving to Touch on Instagram and Facebook

  • Finished - final details below

• ‘Touch’ added to User Generated playlists:

• Manic Panic post running

  • Manic Panic boosting post on their pages

  • Manic Panic post driving to track

  • Awaiting links

• ‘Touch’ delivering to Discover Weekly and New Release Radar

• ‘Touch’ pitch for indie pop editor at Spotify

• ‘Touch’ pitch for Apple

  • Followed up post release

• Brand partnerships follow up and continued pitching

  • Manic Panic asset creation - using ‘Touch’

  • Verb Hair ‘Ghost’ Promotion set up

    • Using ‘Ghost’ in Instagram videos

• Collage delivered for release week

• Collage delivered for ‘Touch’

• In contact with ‘Touch’ lyric video director

• #BEYOUROWN interview secured

  • Awaiting run date

• Tidal Rising playlsting pitched for ‘Touch’

• ‘Touch’ digital pitch delivered to Stem with drivers

• Submitted ‘Touch’ to:

  • Spotify New Music Friday

  • Spotify Indie Editor

  • Spotify Fresh Finds editor

    • Followed up with personal note

  • Spotify Pop Editor

  • Apple Indie coordinator

• Cover art created for ‘Touch’

• Discount Universe

  • Able to give 15% discount

• Insectashoes pitched

  • Passed

• House of Holland

  • Passed

• House Dress pitched

  • Followed up

• Cover FX pitched

  • Followed up

• MIlk Makeup pitched

  • Followed up

• House of Holland pitched

  • Passed due to no samples available in US

• Asos pitched

  • Willing to give clothes around live dates

• Glossier secured

  • • Product given

• Matt + Nat

  • Passed at this time but will revisit

• Updated roll out delivered

  • Includes delivery dates for assets

• One Sheet created for Brand pitching

• Pitched Artist Reps at Spotify for ‘Ghost’ release date

  • Pitched Indie and Pop playlist editors for ‘Ghost’ Release

  • Followed up with final playlisting push

• Pitched Tidal Rising

  • Followed up

• Delivered tiled art for “Ghost” Instagram roll our

• Delivered “Ghost” album art

  • As well as alternates for social media posting

• Delivered amended roll out plan

• Delivered marketing drivers to Streaming Promotions

• Updated and re-skinned website

• Delivered banners for YouTube

• Spotify ‘Turn It Low’ tracks up on Spotify

• Facebook Live from Cobra Starship

• Changed name to VickyT on all socials

  • Not Spotify, as ‘Turn it Low’ has already been delivered as Vicky-T

Advertising

Another Word for Paradise Track Driving:

• 22,405 reach

• 1,1156 clicks

• $0.17/click

• 3.45% result rate

Touch Track Driving:

• 44,408 reach

• 2,140 clicks

• $0.16/click

• 2.55% CTR

Ghost Track Driving:

• 38,915 reach

• 1,350 clicks

• $0.22/click

• 2.62% CTR

social media

Facebook likes